THE HUMAN EDGE
AI generates. Humans judge.
As AI reshapes how marketing works, the sharpest advantage isn't the technology, it's the judgment behind it.
Marketer of the Future Middle East 2026 is ABG’s flagship marketing event of the year.
It brings together the leaders redefining what human ingenuity looks like in an AI-first industry: creativity, empathy, cultural intelligence, and strategic thinking. And the judgement to turn intelligent technology into real business impact.
MIDDLE EAST EDITION | 29.10.2026
TODA THEATRE, SOUK MADINAT, DUBAI
HOT
TOPICS
THE HUMAN EDGE
JUDGMENT IN THE AGE OF AI
BUILDING BETTER MARKETING
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JOIN THE CONVERSATION
Marketer of the Future Middle East is brought to you by the Advertising Business Group.
29.10.2026
TODA/DUBAI
29.10.2026 TODA/DUBAI
WHY YOU SHOULD
BE THERE
Marketer of the Future Middle East unites the thinkers, innovators, and changemakers driving marketing’s next era: one built on growth, responsibility, and global relevance.
Don’t just hear the conversation. Be part of it.
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From AI and sustainability to consumer trust, explore the shifts redefining marketing, told through the unique lens of the Middle East.
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Engage in keynotes, panels and roundtables designed to spark partnerships, align industry priorities, and accelerate transformation across the ecosystem.
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Step into a day built around The Human Edge... where AI generates, and human judgment decides what matters.
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Be part of a curated audience of 350+ CMOs, agency leaders, platform executives, policymakers, and innovators. The people shaping the future of marketing in the Middle East.
Get ready for a day built for transformation.
INSIDE THE ROOM
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Hear from visionary leaders shaping the future of marketing.
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Dive into today’s biggest challenges, from AI and creators to content and consumer trust.
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Join collaborative lunch sessions to encourage bold thinking. (Seats are limited. Stay tuned for details.)
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Celebrate the brands and leaders driving growth with purpose.
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Connect, collaborate, and build the relationships that matter.
WHO SHOULD ATTEND
C-SUITE BRAND AND MARKETING LEADERS
AGENCY & MEDIA EXECS
TECH & PLATFORM DISRUPTORS
POLICY MAKERS & REGULATORS
THE NEXT GENERATION OF CHANGE-MAKERS